Whilst my last post mentioned how engagement’s going to be key to any organisation’s retention strategy throughout the credit crunch, Personnel Today has a particularly gloomy outlook for the coming months. It’s going to be difficult for HR teams not to be influenced by any firmwide knee-jerk reactions to the tightening belts of industry, especially when you consider that some of the more strategic employer brand projects that add genuine long term value are often the first to be withdrawn. Any thoughts?

Found this fascinating article about retention rates during tough times which is well worth a read. It suggests that, rather than sitting tight when the credit crunch snaps, people are less likely to hang around, shunning company loyalty in favour of higher pay. Engagement is clearly more important than ever.